Dubrovnik, Croatia

Croatia For Your European Holiday

Sustainable Europe, sustainable Croatia


All across the world, more and more people are discovering the reasons why sustainable tourism can offer a much more authentic holiday experience. One such destination which has been gaining wide popularity among tomorrow’s tourists is the historic Croatian city of Dubrovnik. One look at this Adriatic beauty, and it’s easy to see why.

Dubrovnik’s history can be traced back to antiquity and a small settlement on a rocky islet called Laus, separated from the mainland by a sea straight. Developed probably from a Roman military outpost, it proclaimed itself an independent commune in the 10th century AD and soon became a respectable port mediating trade between the Adriatic Sea and the mainland. It was a prosperous city for some eight hundred years.

In 1667 and earthquake destroyed almost two-thirds of the city and killed some 4,000 people. It re-emerged from the ashes and prospered again until 1806 when Napoleon’s Army entered the city. After Napoleon’s downfall in 1815, Dubrovnik became part of the Austro-Hungarian Empire. After World War I ended, it integrated into the newly formed Kingdom of Yugoslavia. The end of World War II ushered in the era of communist Yugoslavia until its breakup in a Belgrade-imposed war in the early 1990s. Dubrovnik was then finally rejoined with its motherland Croatia after several centuries of territorial separation.

Dubrovnik visitors numbers continue to be on the rise. By the year 2013, the number of visitors disembarking from cruise ships exceeded 1,000,000 for the first time. With only three hours between arriving and departing, cruise ship visitors have little time to enjoy all that Dubrovnik has to offer. This leaves many locals feeling like all this is doing is adding to the congestion and contribute very little to the local economy.

Croatian authorities are looking for different means to make tourism in Dubrovnik more sustainable. They are eager to promote and offer more environmentally friendly options to visitors who are acutely aware of the need to protect the local environment and indeed the world we live in.

Agritourism has become a sustainable method of satisfying the needs of those visitors who are looking for alternative forms of tourism. Agritourism allows visitors to experience rural farm activities first hand. It allows them to involve themselves in the daily lives of local people; enjoy homemade local foods and traditions without having an adverse and damaging impact on the environment.

The Dubrovnik Tourist Board wants the city to become more than just a summer destination, and the slogan: “A City for All Seasons” provides a good indication of the direction that Dubrovnik wants to go and aptly demonstrates the city’s primary focus on prolonging the tourist season, while the new “Respect the City” project of the Mayor of Dubrovnik will undoubtedly further contribute to sustainable tourism development. Limiting the number of passengers from cruise ships to 4,000 visitors in the morning and 4,000 in the afternoon is aimed to protect and preserve the city’s cultural and historical heritage to allow all tourists to experience Dubrovnik properly, all year round.

Visitors can still enjoy Dubrovnik without feeling guilty about spoiling the environment. If they are just looking to explore the culture of the city, they could visit earlier or later in the year, when the weather is still very clement, but when there will be far fewer visitors and subsequently a lower environmental impact. It really doesn’t get much better than Dubrovnik. It has so much to offer and it would be a tragedy if uncontrolled and irresponsible tourism destroyed it.

Take a tour with Tour the Game of Thrones and see what Dubrovnik has to offer today!



Great to work with

We visited Dubrovnik via the Celebrity Reflection and were fortunate to have Tom as our guide. We enjoyed the garden where so many GoT scenes were filmed, then had a great walking tour of the city. When we finally had the chance to see season 4 of the GoT HBO series, we were able to pick out a number of places and say, "We were there!" Tom was great to work with, particularly since one member of our party was in a wheelchair. Tom's knowledge of the GoT and the history of the area was wonderful.
Missouri, USA

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